It’s been a couple of days now and I have been thinking about this a lot… wait! the world is Not about to end – that was December 21st I believe. We’re done with elections and the inauguration is over. It’s not about the fiscal cliff either, although there are a few things I would like to say about it. No, this is about the Super Bowl – that majestic weekend every year, driving ordinary humans to do strange things – color their faces, put on their woolies, um hats, blankets, host parties, shout extremely un-gentlemanly like at their TVs, brandishing their beer bottles, eating unhealthy but completely football friendly food and well, um, ogling at the inappropriate commercials… yes! those commercials.
Now, I’m not prissy, prudish or silly, well, maybe just a tad, to some. I just wonder if marketing people and their people consider the audience when they pay lots of lovely money to air these commercials. Hmm, let’s take for example one http://www.godaddy.com – did we need to see an extremely beautiful Bar Rafaeli, Leo Di Caprio’s ex, snogging the stereotypical geek, making horrid, inappropriate sounds, so loud that a certain seven-year old doing, well, what seven-year olds do with dolls and dress up, ask if they were ahem, kissing? Too late to turn off the TV. Is it necessary for um, the advertising executives behind a certain model of car to pose the question: where do babies come from? and while the dad tries awkwardly to explain, should they go one step further and put words in the mouth of a young child, which then makes other children say… wait! what? Now, if you ask why my children are watching these things, let me just say, it was the Super Bowl! they do not normally watch much TV. I don’t like commercials for kids either. They watch movies in general. These ghastly commercials were difficult to avoid when er, lovely husband must watch the football and since this time, our home team the San Francisco Forty Niners were playing, we had to watch, of course. I just think commercials that are inappropriate should not be aired because many families watch together. Money is everything however, and that’s the language everyone seems to understand these days.
I definitely had my favorite commercials… there were many and I always wait for them. That is the best part of the Super Bowl, really. I adored the Budweiser Clydesdales : Brotherhood commercial, I loved Amy Poehler’s pesky customer routine at Best Buy and Paul Rudd and Seth Rogan trying to sell their talent. They were funny. Controversy is good. But, my dear people, children are watching. Do something about it. I will never forget Betty White in the Snickers commercial, we still talk about it. That’s the way to go. Well, what do I know, this is not going to change anything. I’m sure many of you have differing opinions. What do you think or not think – less of the inappropriate happenings and more of the funny? or chase the children out of the room, while predicting which commercial is about to air?